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Campaign Management
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Manage, automate and optimize Apple Search Ads campaigns.
Unified UA Products
Compass
Connect the dots between organic and paid UA efforts and app growth.
API Solutions
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PRODUCTS FOR PAID UA
Ad Intelligence
Find and understand the ad creative best practices in your category.
Search Ads Intelligence
Identify app strategies and trends for Apple Search Ads campaigns.
CPP Intelligence
Spot winning creatives and keywords for custom product pages.
PRODUCTS FOR ORGANIC UA
ASO Intelligence
Maximize organic app or game growth with keyword optimization.
App Intelligence
Observe top players, refine tactics, and stay on top.
Market Trends
Access current market data on key metrics and improve app position.
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BY VERTICAL
Gaming
Boost your game's user base and climb the charts.
Shopping
Tap into market trends and seasonality to increase sales.
Delivery
Connect with more customers and expand your reach.
Finance
Stay competitive in the market and accelerate growth.
Travel
Get more users on board to connect with their destinations.
Casino & Real Money
Hit the jackpot; attract more users with your campaigns.
Dating
Scale your app - grow your audience, grow love.
Health & Fitness
Shape success; drive more downloads with targeted
AdTech
Find new leads for your ad network or solution for the mobile market.
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ASO, UA & App Growth
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REPORT
The app marketer’s iOS user acquisition handbook
This handbook is your trusted roadmap, guiding you through every critical step on your journey. It begins with the essential practices ASO and paid UA, breaking down each aspect step by step.
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What's inside:
Key success factors to build a winning user acquisition strategy
ASO essentials
In-app events mastery
The art of creating product pages
The pivotal role of Apple Search Ads in user acquisition
Custom product pages proficiency
Ad formats and advanced strategies
Multi-placement strategies to boost organic and paid visibility
A holistic user acquisition strategy
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Resources that you'll love
Win the game with 2024 sports app trends
MobileAction’s 2024 mobile ad trends report
Top 10 Betting Apps by User Acquisition Performance on UK App Store
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