Discover winning formulas with ad analysis

Filter the creative pool by category, format, network, and country, and the top performers surface with their impression data attached. Thousands of apps run ads that nobody engages with, so a gallery of ad examples alone teaches very little. Impression data is what separates the creatives your category actually rewards from the ones that just exist, and sorting by it turns browsing into research.

In the MobileAction platform, open Top Advertisers and filter by your category, country, and platform. The apps investing most heavily in paid UA line up with their ad networks, creative counts, and spend behavior attached. From there, click into any advertiser's profile to see which networks carry their ads and how many unique creatives they rotate, and use Top Creatives alongside it to see the actual ads earning those impressions. Checking the list monthly shows you when a new player starts spending, which is usually worth knowing before their ads show up next to yours.

Publisher data answers it: which apps carry the category's ads, how dense the placements are, and which networks connect them. Knowing where inventory concentrates turns media planning from habit into evidence.