REPORT

Apple Search Ads report 2022: hyper-casual games

Covering the H2 of 2021 and the H1 of 2022, the report provides Top Games, Top Paid Keywords, and the average Apple Search Ads CPT, CPA, TTR, and CR by quarters and by storefronts.

What's inside:

Overall Performance Changes: CPA, Spending, and Download Analysis – overall
CPA, Spending and Download Statistics for Top 5 Storefronts
Top Games and Paid Keywords for 2021 H2- 2022 H1 -by storefronts and by impression shares
Quarter-over-Quarter Key Metric Benchmarks: TTR, CR, CPT, and CPA – overall and by generic campaigns