Industries

CASINO

Scale up your Apple Search Ads campaigns by expanding your keyword pool. Reach a broader audience and score a win with the right strategies.

Contact Sales

Trusted by Casino app companies around the world

Reaching the right audience with the right keywords is challenging for casino games

Hard to find various keywords to target

Limited keyword types in the category make it hard to expand the keyword pool and scale up campaigns due to the lack of keywords.

UA optimization is resource intensive

Manually handling paid user acquisition can be overly demanding and laborious because of the continuous need for optimization.

Same old creatives cause ad fatigue

There are so many competitors to keep track of, especially the category leaders, when you don’t, it gets harder to outshine them.

MobileAction helps you overcome these challenges

Use keywords that will scale your app up

Fetch keywords by analyzing the market, competitors' organic and paid keywords, and storefront performances and capture unexploited keyword opportunities with Keyword Advisor.
Optimize costs using Smart Bidding, set budget caps and cost goals, and eliminate wasted ad spend by bidding the right amount for the right keywords.
Find out your competitors’ keywords and attract their audience with Keyword Auction Insights.

Automate UA tasks and optimize performance

Distribute your budget with Budget Allocation according to performance metrics with data-driven algorithms to achieve the best possible return without overspending.
Ease campaign management tasks while turning them into strategic actions. Enable multi-layered optimization with condition based Automations.
Get personalized guidance and support that extend beyond the tool’s capabilities with MobileAction’s Customer Success team. Facilitate and optimize the operation while reducing workload with expert tips.

Craft ad creatives that not only catch eyes but also convert

Understand an app’s creative strategy with insight into all creatives and dive deeper into a specific app to see a detailed view of ad networks distribution.
Look into each app’s user acquisition activity by reviewing country distribution, languages supported, media types and resolution.
See which creative types perform better for your app. Identify creative trends and ride the latest marketing wave with Creative Analysis.

Tailor your competitive landscape for analytical decisions

Build custom competitor groups tailored to distinct business strategies or market dynamics, enhancing the relevance and impact of your competitive analysis.
Effortlessly switch between competitor groups to streamline your workflow and compare performance metrics across different market segments.
Add competitors to multiple groups without limitations, offering flexibility to monitor varied market behaviors and trends simultaneously.

Benefits

Use the right keywords to reach the right audience

Discover and bid on the relevant keywords to make your app visible as possible.

Streamline and improve your UA

Save your time by automating and managing campaign management tasks with ease.

Create ad creatives that will draw attention from the right audience

Discover the best ad creative strategies and implement them without the need of an A/B testing.

Eszter Fedor

Senior PPC Executive, Entain

“Given the remarkable results and our direct experience, we genuinely endorse both products. They brought a significant improvement in our performances and sparked a shift in our strategy. What makes it even more special is the continuous support we have received, making the entire experience even more worthwhile. Looking forward, the platform’s role in user acquisition and performance tracking will be key in optimizing our strategies for sustained growth. The positive collaboration with MobileAction’s team further reinforces its significance as a strategic partner in our ongoing success.”