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Live Webinar

Why Creative Analytics is Essential for App Store Optimization

DATE

July 3rd 2024

Join our webinar to uncover the critical role of creative design and analytics in enhancing your app’s market performance. Learn from industry experts from MobileAction, M&C Saatchi Performance and MPL, how to strategically improve your app’s visibility and user engagement through effective ASO practices.

Our panelists
Tamara Barack
Tamara Barack
Head of Customer Success
Lauren Park
Lauren Park
Global Head of ASO
Allita Lavina Crasto
Allita Lavina Crasto
Global Head of Creative
Sandesh Gupta
Sandesh Gupta
Head of Digital Marketing

Highlights of topics covered in the webinar

Importance of visuals in ASO
Importance of visuals in ASO

Dive into the importance of visuals in ASO and how creative optimization of your app’s visuals, from icons to screenshots, can dramatically enhance user attraction and retention.

Best practices for creative sets
Best practices for creative sets

Best practices to apply for improved creative sets to maximize the real estates in the app stores that’s available to you.

ASO as budget-friendly marketing approach
ASO as budget-friendly marketing approach

Understand how ASO serves as a budget-friendly marketing approach, reducing reliance on costly ads while attracting high-intent users organically.